Everything you need to know about Twitter Live!

by Harshita Agrawal

Twitter recently announced that you can now catch Twitter live videos at top of your Twitter feed. This is the first time that Twitter has pushed Twitter live videos from all the accounts you follow to the top.

It sounds quite similar to the Instagram stories that are shown on top of your Instagram feed. 300M users interact with Instagram stories daily. So, we know that the market for live videos and stories is quite large out there.

Also, going live on Twitter will help you boost your Twitter engagement and increase your Twitter views. You will be able to get important points across in a more concise and efficient manner.

To make sure you make the maximum of your Twitter live videos, it’s important to understand the basics. In this guide, I will cover the basics of Twitter Live and pro tips to create amazing live videos.

Let’s start learning more about Twitter live:

How to create a Twitter Live Video:

  • Log in to the Twitter app from your mobile device.
  • Click on the compose icon on the top left.
  • You will see the “Live” icon, click on the “Live” icon to begin creating your live video.
  • If you wish to go live in the “audio-mode” only without starting a video, you can tap the microphone icon and select “audio-mode” only.
  • To end your live video, you can just swipe down your screen and click on “stop broadcasting”.

Tips to Remember before you begin creating your Twitter Live Video:

  • Tell a story with your Live video:

Make your Twitter videos interesting and valuable. Begin with a story because that will help you to get everyone’s attention and continue watching your video.

Also, a story makes it easier for you to build a long-term connection with your followers.

  • Plan your video content before you begin:

If it’s your first time going live on Twitter, I would recommend you to take some time out and prepare your content first. Make a list of your important points to cover and the order in which you want to present.

  • Make your Twitter live video short and concise:

Ideally, your live video should be 10 minutes, but you can make the duration lesser or more based on your content. Try not to unnecessary stretch the video by repeating the same points.

You can also make the Twitter live video more interesting by adding examples and demonstrations.

  • Add Q&As and cover Live Events:

The benefit of going live is that you can make your videos a two-way communication. To make your live videos more engaging you can pick topics and do a Q&A with your Twitter followers.

You can also cover live events and show off your teams and products with your Twitter live videos.

  • Let people know you’re going live on Twitter in advance:

Rather than just going live, it’s best to let people know in advance with your emails and tweets to join you on Twitter live. This will get your interested followers to prepare for the topic and engage better with your video.

So, that’s my tips on how to create awesome live videos on Twitter.

What do you think about it? Let me know in the comments below!