What is an evergreen tweet?

by Fatih Kemal Oksuzoglu

Imagine a tweet that stays relevant and valuable, no matter how much time scrolls by on your timeline. That's the magic of an evergreen tweet. It's like a sturdy tree – providing evergreen content that stands the test of time.

An evergreen tweet is like that timeless piece of advice from your grandma – it never gets old. It offers timeless content that stays relevant no matter when someone sees it.

These tweets are the unsung heroes of Twitter, quietly adding value to your audience while attracting new followers. Whether you’re sharing wisdom, cracking jokes, or motivating action, evergreen tweets are your secret weapon. And to help you with these evergreen tweets, here's another secret weapon:

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Why evergreen tweets are gold

Keep your profile active 

  • Even when you're not tweeting every hour (because, let's be real, who has that kind of time?), evergreen tweets ensure your profile stays fresh and interesting for new visitors.

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Don't have time and still want to tweet every hour, or even more often? Then try scheduling your tweets in advance or even connect RSS feeds to your Twitter account to automate your feed!
Twitter Auto Poster | Set Up Auto Tweets & Auto Post to Twitter
Need a Twitter client to auto post to your Twitter account? Circleboom lets you set up auto-tweets for multiple Twitter account in one place!
Circleboominfocircleboom.com

Boost your credibility 

Evergreen tweets build trust and credibility. When you consistently share valuable content, your audience sees you as an authority in your niche. It’s like having a backstage pass to the VIP lounge of Twitter.

Increase engagement

Helpful, informative, or funny tweets naturally attract engagement. Evergreen tweets keep the conversation going, even if you're not actively tweeting every day. They often prompt replies, retweets, and discussions, which is the magic recipe for a lively Twitter presence.

Drive traffic 

Evergreen tweets that offer listicles, tips, or answer common questions can lead people back to your website or blog for a deeper dive.

Build your audience

  • Want to grow your platform? Evergreen tweets are your golden ticket. They attract followers who appreciate your insights and keep coming back for more. Think of it as building a cozy cabin in the Twitter forest – each evergreen tweet adds a log to your cozy abode.

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Evergreen tweets are not the only way to get more followers on Twitter. Check what else can be done ⤵️️:
How can I get more followers with Twitter Analytics
Circleboom’s excellent User Analytics appears to fulfill the gap that you need to increase your followers and impressions on Twitter.
Circleboom Blog - Social Media MarketingKevin O. Frank

Beneficial for business

  • If you’re a business owner or running a business account on Twitter, evergreen tweets are your silent sales reps. They showcase your expertise, subtly nudging potential clients toward your services. It’s like having a 24/7 marketing team that doesn’t need coffee breaks.

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Just like it is the case with attracting followers, more can be done for your business on Twitter than just posting evergreen tweets. Here is what I mean ⤵️:
How to use Twitter to expand your business
There are some ways and methods to use Twitter for expanding your business online.
Circleboom Blog - Social Media MarketingKevin O. Frank

Crafting Evergreen Tweets That Blossom

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Start with a bang: Grab attention with a mind-blowing stat or a relatable story. Kick off your evergreen thread with an eye-popping statistic, for example. Boom! Instant engagement.
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Focus on value: Ask yourself, "What can I offer my audience that's genuinely helpful or interesting?". Knowing their locations and interests, as well as having other insights, may be helpful.
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Go step-by-step: Break down complex topics into bite-sized chunks. Maybe a 20-tweet thread on wealth creation where each tweet delivers a nugget of wisdom, leaving readers hungry for more?
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Link it up: Evergreen tweets are like breadcrumbs leading to your content feast. You may consider ending your threads by linking to an in-depth essay. It’s like saying, “Hey, want seconds? Dive into this buffet!”
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Ask for action: Don’t be shy – ask readers to follow you and retweet the thread. It’s the Twitter equivalent of a friendly handshake.
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Keep it concise: Remember, you only have 280 characters per tweet to play with (if you're not a premium user). Get straight to the point and make every word count.
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Make it visually appealing: Add an eye-catching image, a piece of attractive design, or maybe even a GIF to grab attention and make your tweet pop.
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Use hashtags strategically: Don't go overboard, but use relevant hashtags to help people discover your tweet.

Evergreen tweet examples to spark inspiration

Feeling a little stuck? So, let's get more specific. Here are a few evergreen tweet ideas to get your creative juices flowing:

  • Share a life hack: We all love a good shortcut. Teach your followers how to do something faster, better, or easier.
"Struggling to stay focused? Try the Pomodoro Technique – work in 25-minute bursts followed by short breaks!"
  • Pose a thought-provoking question: Get a conversation going by asking a question that sparks curiosity or debate.
"What's the best piece of career advice you've ever received?"
  • Post a funny joke, meme, or GIF: Laughter is universal! Share something lighthearted that will make your followers smile.
During a lecture, a teacher said, "In English, a double negative forms a positive. But in some languages like Russian, a double negative remains a negative. But in no language, a double positive expresses a negative."
A voice from the back of the room said, "Yeah, right."
  • Celebrate a timeless fact: Did you know the population of the earth is...? Fun facts are surprisingly engaging.
"Did you know laughter can boost your mood and immunity? Share your favorite funny video in the comments!"
  • Offer words of wisdom: Share an inspirational quote or a piece of advice you've learned.
"Success is never accidental. - Jack Dorsey"

You may even combine some of these concepts, like providing your facts and asking a question afterward. Or maybe finding funny quotes to share, making it both humorous and inspiring. Here's some help with that too:

30+ funny Twitter quotes you can tweet right away
Posting funny Twitter quotes is a common thing on Twitter when you want to share engaging content with your followers. A pinch of humor never harms, and who knows, might help you even get some new followers.
Circleboom Blog - Social Media MarketingHarshita Agrawal

What if these don't work as well, and you don't get as much engagement as you expected? I'd say believe in yourself and keep on trying. You'll eventually get there. Plus, you can always go back and delete all your tweets with no likes to keep only the engaged tweets and have a thought leader's timeline! How? That, with Circleboom too!

Delete Low Engagement Tweets
Delete low-engagement tweets and make your Twitter profile look more professional and successful for others!
Circleboominfocircleboom.com

The key takeaway

Evergreen tweets are a fantastic way to keep your Twitter profile engaging and attract new followers. They're not complicated, but they can be incredibly effective.

Plant those evergreen seeds, watch them bloom, attract birds (aka followers), and create a digital garden. After all, evergreen tweets aren’t just tweets – they’re your legacy.