When the agenda is managing your social media accounts and scheduling social media posts, you will need a tool to help you.
Thankfully, there are many social media automation tools available that will manage your personal and business profiles, schedule posts, and provide a variety of other useful social media marketing capabilities.
Sprout Social, on the other hand, has been around for quite some time. However, some features, particularly the price, may lead customers to look for Sprout Social alternatives as a social media automation platform.
What does Sprout Social do?
Sprout Social is a widely known social media management tool that makes managing multiple social media accounts at once relatively simple. It assists with social media content management, scheduling, and analysis across many platforms.
This social media scheduler covers nearly all aspects of a marketer’s job. They can monitor their progress, manage team members, and calculate ROI. It is a tool that, when used correctly, may significantly boost team productivity.
How much does Sprout Social cost?
Although Sprout Social is an excellent social media management tool, it does not handle all post types. Furthermore, the price of the product is driven up by hidden costs of new features.
Its standard plan starts at 89 USD when subscribed annually, and it is the price per user.
In this plan, you will have 5 social profiles. If you need way more profiles, the Professional package is 149 USD per user. Yeah, that’s way pricier than Sprout Social alternatives.
12 Best Sprout Social Alternatives
Sprout Social is most renowned for its user-friendly web interface. Even so, it does not imply it will be the only social media management app you will need to install.
Let’s look at best-in-class social media automation tools that can be Sprout Social alternatives for every budget and varying needs.
#1 Sprout Social Alternative: Circleboom Publish
Circleboom Publish gives you a clear interface where everything is easily accessible instead of clicking around complicated panels and dashboards a lot.
And because you can customize your plan based on the things you genuinely need, there will be no surprises regarding additional features and charges.
The tool has many features for a low price (starts at 15.83 USD), and you will only pay for the functions you actually require, not for the sophisticated and unneeded ones that come with the default plan!
Great for solo businesses, SMEs and freelance social media strategists.
For Facebook Pages, Facebook Groups, Linkedin Pages, Google My Business, Twitter and Instagram (and soon Pinterest), Circleboom provides social media automation, scheduling, content curation, and content design services.
The tool’s post creation dashboard includes built-in Canva, GIPHY, and Unsplash solutions, distinguishing it from other social media management platforms.
The Circleboom Article Curator and RSS Automation tools can also assist you in discovering fresh content such as news and blog articles from hundreds of sources across dozens of categories.
You can also take advantage of the advanced management facilities for Twitter which provide you advance Twitter audience demographics for gender distribution and inactive & bot Twitter accounts and let you delete your tweets, Twitter likes and even delete all your retweets with.
#2 Sprout social Alternative: Kontentino
You can manage your social media accounts like a pro using this application.
Kontentino is a tool for agencies that cater to the needs of social media managers. Therefore, it also provides a platform for team/client communication, which helps to speed up the approval process.
One good news is that Kontentino offers a 14-day free trial without requesting credit card information, and monthly subscriptions start at $53.
While it appears to be a cost-effective Sprout social alternative, it is too pricey for solo enterprises.
Zeynep Morelli
#3 Sprout Social Alternative: CoSchedule
CoSchedule is a social media solution that includes two approaches to social media automation.
The first one is Marketing Calendar (for creating marketing schedules including content scheduling) and Marketing Suite (for coordinating teamwork, projects, and advertising processes).
It integrates with content management systems such as WordPress, which might be useful for agencies. In addition, several internal tools might help with workflow.
The marketing Calendar plan starts at 29 USD per month when billed annually, but Marketing Suite offers are delivered based on demand.
#4 Sprout Social Alternative: HubSpot Marketing Hub
Your marketing tools and data, including email marketing, landing sites, forms, and phone calls, are on one easy-to-use, effective platform with Marketing Hub.
It is more different than other social media schedulers and focuses on the marketing dimension more.
The tool begins with a free schedule that contains one deal and one team per account. You can add companies, deals, leads, and tasks within the system using the starting package.
If you require more, the Professional plan ($400 per month for five users) gives 33 hours of calling per user per month in addition to the Starter package’s features.
#5 Sprout Social Alternative: Later
Later is the most popular Instagram marketing tool because it enables you to achieve your goals—drive traffic, make your Instagram feed shoppable, and grow your company. It attracts visual brands and storytellers in particular.
It makes it simple to identify and share user-generated content by using relevant hashtags, @mentions, and posts you have been tagged in, so you’ll never run out of amazing stuff.
The starter package is $15 and includes all social media profiles (except Google My Business because Later does not include it) for one user.
Isik Onal
#6 Sprout social Alternative: SocialPilot
SocialPilot is a user-friendly and simple-to-use social media automation platform created with small businesses in mind. It is a simple analytical tool and allows for bulk scheduling with images.
For small businesses to larger corporations, there are four price plans and a 14-day free trial. In comparison to Sprout Social, which charges $99 per user per month, the subscription starts at $50/month (paid annually).
#7 Sprout Social Alternative: Buffer
As you may have heard, Buffer is a social media scheduling application that has been there since the beginning.
The social media scheduler allows you to schedule posts for Facebook, Twitter, Instagram, LinkedIn, and Pinterest. It focuses on content pre-scheduling and campaign analysis. It also offers several Instagram-specific capabilities, such as the ability to plan and create reminders graphically.
Their plans are broken into two modules: publishing and analytics. Each social media platform adds $5 to your monthly plan.
Yet, pricing can be complicated because almost every feature is separately calculated when choosing the best social media scheduler plan.
Isik Onal
#8 Sprout Social Alternative: Oktopost
Oktopost is a social media automation tool for B2B companies, and it is a newcomer to the field of social media marketing tools.
The software has a complete set of scheduling, reporting, and monitoring capabilities, allowing you to deliver your customers’ wide range of services.
What is the biggest flaw?
For the price, you will need to contact Oktopost. There are no specifics on the company’s website, so that you might be in for a bit of a shock following your initial demo.
#9 Sprout Social Alternative: StoryChief
All marketing operations may be managed in one place with StoryChief. Specifically, you and your team can cooperate on marketing campaigns, offer editorial briefs, edit in real-time, and set up approval processes before releasing your content.
Yes, it’s pricy, but if you’re interested in SEO and social media, StoryChief is a viable Sprout Social alternative.
It allows for one-click distribution of content to CMS and Newsletters and the inclusion of external users in the approval process. Their options start at $109 per month for an annual subscription.
#10 Sprout social Alternative: Falcon.io
Falcon is a social media automation platform that also has social listening features to improve customer experience. Personalized scheduling, publication, and post personalization are all possible for businesses.
The tool also enables you to collaborate with your team while allowing you to manage responsibilities and tasks.
You can, however, delegate tasks from the inbox to your team members and watch their task flows on Sprout Social. You can also involve your clients in the collaborative process.
Falcon.io’s Essential package costs $108 when billed annually and is intended for 1-2 people. It has seven networks and five channels. The Suite plan can be customized.
#11 Sprout Social Alternative: Agorapulse
Agorapulse is a social media automation tool that focuses on teamwork. You may plan posts to most major social networks (currently Instagram, Facebook, Twitter, Pinterest, and YouTube) and comment on postings with your team.
Agorapulse, on the other hand, isn’t economical. Its most basic subscription is $49 a month, but it only provides three user-profiles and one user account. Then the price goes way up, making this social media scheduling tool mainly out of reach for small businesses and freelancers.
Isik Onal
#12 Sprout Social Alternative: Skedsocial
Skedsocial is another social media automation tool. It set out its journey as an Instagram scheduler.
Even though the tool generally highlights that feature (because it offers more features for Instagram), it is possible to bulk upload and automate posts on other platforms.
Its fundamentals plan starts at 25 USD when monthly paid and comes with one user and up to 10 social profiles.
Now it’s your time!
With these suggestions and comments in mind, you will be able to determine which Sprout Social alternatives are worth testing in 2021.
You may have to try a few social media automation tools (trial periods or free versions) to find the one that best suits your demands and can help your company expand.
Our advice is to avoid paying for polished packages that include useless features or capabilities that you will never use. Consider your options carefully and share your thoughts and experiences with us!
Zeynep Morelli
