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6 Online Marketing Tools for Small Businesses

. 5 min read

As per the statistics, 553,000 new businesses start each month! No matter what niche you are in, hundreds of your competitors are joining the industry every month.

The only way to keep your small business up and running is by using the available online marketing tools to promote your product in the best possible way.

How do you know which online marketing tools are best for small businesses? Let us help you out with our top picks of must-use and must-know digital marketing tools.

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So, all you small business owners, get ready to learn some really useful and efficient tools to grow your business.

1. Circleboom:

free online marketing tools

Make your Twitter management as easy as a click with Circleboom. For all businesses trying to make a relevant presence on Twitter, Circleboom is one of the most efficient tools out there.

With Circleboom's automated publishing, you can easily share interesting articles and tweets with your followers.

You can also leverage Circleboom analytics to see how your Twitter followers are growing and who they actually are.

The features like the best time to tweet and know your followers’ interests can really help you learn and grow your Twitter account.

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2. Clipchamp:

Are you looking for a free tool to edit your videos for social media?

Clipchamp is probably one of the easiest video editors to help you create your stunning videos.

Like a lot of other sites that want you to download heavy apps for video editing, Clipchamp is a simple online video editor.

With Clipchamp, you can cut videos, add images, and text to them which is just perfect for any small business looking for easy-to-use but featured video editing.

3. Beaconstac:

With the right lead generation strategies in place, your company may develop and flourish, drawing new customers and clients, building trust, and growing revenue.

You can utilize QR codes to offer specific information to anyone who scans them and then use their information, such as email or mobile number, to contact them for future campaigning.

That's why a handy QR code generator can also be quite useful for small businesses even beyond your imagination.

4. Canva:

free online marketing tools

Canva is definitely the best free tool out there to create all your social media posts and marketing material.

It has templates for social media platforms like Facebook, Twitter, YouTube, Instagram, and Pinterest.

Canva also has templates for promotional marketing materials like logo, emails, posters, invitations, and much more.

So, if you’re a small business that cannot hire a graphic designer immediately, we would recommend you to try Canva for all your drag-and-drop designing work.

This should make it very easy for you to create all your marketing images.

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5. MailChimp:

No social media can undermine the importance of email marketing even today.

It’s a must for all small businesses to use an email provider like MailChimp to automate their emails to their customers.

What’s really awesome about Mailchimp is that their free plan can actually allow you to have up to 2,000 subscribers and automate campaigns and emails for them.

The number is good for any small business that’s just starting and has a limited customer base.

You can create automated campaigns to send them emails with beautiful email templates provided by MailChimp.

It really makes it very simple to create emails with drag-and-drop.

6. SpyFu:

The best way to improve your sales is by beating your competition and SpyFu can help you do just that.

With SpyFu, you can monitor your competitors’ PPC keywords, check their backlinks, Adwords campaigns, and SEO analysis.

The free data that you can collect of your competitors is invaluable and you must have a look at it if you’re trying to build your business online.

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Pinterest SEO and promoted Pins should be the Pinterest marketing elements to focus on while boosting shop traffic for your business.

It’s not the end:

Hopefully, you will find these online marketing tools useful to manage your small business.

There are way many tools that you can explore yourself and help your business sustain.  

If you’ve some more tools to share, please do it in the comments below and I will be happy to add them to the list.

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Harshita Agrawal
Harshita Agrawal

Social media and influencer marketing specialist who spends most of her time behind the screen. She's also an avid reader and a travel enthusiast.

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