Would you believe if I told you that more than 58% of top brands have more than 10,000 followers on Twitter. If they can do it, you can too. The good thing about Twitter is that unlike Facebook and Instagram, it’s still not that difficult to grow your Twitter circle. There are a few organic ways how you can increase your Twitter followers.
Since the marketing these days is being centred to people rather than brand, one can use Twitter’s potential to connect with your customers. In this article, I would like to list top 5 organic ways to grow your Twitter circle.
Showcase your Skills
Twitter is an amazing platform to present your skills to the world since this platform is widely known. If you have pertinent, knowledgeable content, put it on Twitter and get hundreds of admirers for your work.
The same goes for amazing photography. When people share your photographs, articles or blogs, your visibility will increase. Hence, if you have a skill to share, Twitter is a great platform to connect and your skill can help you grow your Twitter circle.
Create Twitter Lists
Use Circlebloom to maintain the list of all the related people you are following. When you make the list, make sure you don’t exceed 20 since the basic purpose of interacting with the followers then, is difficult to accomplish. Categorize the list of people you follow and make sub-lists according to prospective bands, consumers, partners, advocates, magazines etc.
Apply the 80/20 Rule
The reason you get followers is because whatever you share, your readers are interested in reading that and expect to increase their information base. Therefore, to ensure what you post is worthy enough, make sure 80% of your content is informative and engages your audience. Only 20% of the content should talk about your brand or the company.
The key here is to post the content that can be shared by your followers and influencers. You must know that 20% of your work should account to 80% of your success. That also means you need to put on your 80% hard work on only 20% of the work to achieve the maximum.Try to segment your market and go after people that will help you later by retweeting your messages and giving more exposure to whatever you want to promote on Twitter.
- Make sure to Reciprocate
Keep checking who followed you on a regular basis and connect with them if they interest you. This will improve your networking on Twitter and leave an affirmative impression. When you mention celebrities or influencers on your tweets, they might mention you as well or retweet also, which their followers might see and can be a big thing for your presence.
With Circlebloom’s Schedule Tweets Tool, keep your tweets ready and it will be as scheduled by Circlebloom.
Promote Your Account too
Promote your Twitter account on all your marketing materials. This includes your e-business card, brochure templates, signs and your website too.
Promote the content on Twitter and your Twitter account on other social media platforms that will boost your Twitter account.
Lessons Learned:
When it comes to Twitter, one just needs to be smart and hit the platform at the right time with the right content. Smart social media strategists know good growth comes organically. I hope the methods above will also help you in growing your Twitter circle.
Harshita Agrawal
If you have any questions regarding your Twitter account, please share with me in the comments below!
