🕰️ One of the important keys to success is to find the best time to post on LinkedIn.
LinkedIn has become the leading networking platform for the world’s professional community with more than 750 million members in over 200 countries.
Over 57 million organizations have a presence on the platform to increase their brand awareness and build their professional network worldwide.
Even though LinkedIn was mainly considered a job search and recruitment tool initially, LinkedIn has proved itself to be more than that.
Businesses and professionals use this medium to raise brand recognition, expand their professional network, build strong relationships with partners and customers, and eventually improve sales.
⭐ Key Takeaway ⭐
It was a surprise for me that LinkedIn is a great workplace to promote services and products. People can increase their revenue by just sharing content regularly on LinkedIn.
Circleboom Publish enables users to create, design, share, schedule and automate social media content for LinkedIn, Twitter, Instagram, Pinterest, Facebook, and Google Business Profile in one dashboard!
AI-Powered Social Media Management
Once you have completed your post, you can enrich your content with relevant hashtags and then schedule them at the best times provided by Circleboom!
To establish a strong presence on LinkedIn, you need to reinforce your position as an industry thought leader by providing relevant content consistently.
Further, you need to constantly monitor the market and your target audience’s expectations and engage with your customers and partners.
When is the best time to post on LinkedIn?
To be honest, it is hard to estimate the best time to post on LinkedIn because LinkedIn has a closed API. But this doesn’t hold us back from defining the best time to post on LinkedIn.
Many kinds of research about LinkedIn’s audience’s habits and preferences can guide us in building our social calendar for LinkedIn.
LinkedIn is the networking medium for the world’s professionals. So, the first step to finding the best time to post on LinkedIn is to consider the working days and hours.
Building a social media strategy and implementing it requires a lot of time and effort. There are many factors to consider if you want to have a strong presence on all social media platforms.
Finding the best time to post on social media is only one of them. It is like a never-ending process, from creating the content to monitoring it. You must build different social media strategies for different platforms with unique audiences.
Bonus tip before beginning: Why should you consider scheduling LinkedIn posts not to lose the best times?
Now, imagine a smart dashboard through which you can manage multiple social media accounts. You can create, design, share and schedule content for all the social media platforms at the same time.
Wouldn’t it be a life-saver tool that takes a huge burden off your shoulders? I am sure that your answer is YES.
Then, let us introduce you to the all-in-one social media management tool, Circleboom Publish. With it, you can post to LinkedIn, Instagram, Facebook, Twitter, Pinterest, and Google Business Profile at once.
Circleboom Publish - Social Media Scheduler
Create, share, and schedule posts for your multiple social media accounts at once.
Moreover, you don’t need to be online every time you want to post your content. Once your social media calendar is ready for the week, you can schedule your Facebook, Twitter, and LinkedIn content for a future date and time.
🎯 Circleboom Publish provides user-specific best times to post! 🎯
All you need to do is create your content on Circleboom Publish and determine the desired timing of your post.
Sounds intriguing, right? If so, check the step-by-step guideline we have prepared for you to post to Facebook, Twitter, and LinkedIn at the same time!
Step #1: Log in to Circleboom Publish. If you don’t already have a Circleboom account, create one now.
It will only take a few seconds to sign up.
Step #2: On the dashboard, you will see Twitter, Facebook, LinkedIn, Google My Business, Instagram, and Pinterest options.
You can connect your LinkedIn Profiles and LinkedIn Company Pages separately.
Step#3: You are on the dashboard! Click “Create New Post” to start designing your content. You can select "LinkedIn Specific or Poll" to have additional features like scheduling LinkedIn polls!
You can create your content on this page, then directly post it or schedule it for a future date on multiple social media platforms.
Step #4: You should select your LinkedIn Profiles and LinkedIn Company Pages to continue creating content.
If you plan to post on to these accounts together, you can also create a sub-group to manage them as one.
Pro Tip: You can take advantage of Circleboom Publish's design tools, Giphy, Unsplash, and Canva. Especially, you can use ready-made templates within the Canva feature. For further you can check our social media image size guide.
Step #5: The social media image generator on Circleboom has 4 options: Canva, Unsplash, Giphy, and Google Photos. You can also upload your own files to send them directly.
Canva is where you can curate and design images as you wish. You can apply ready-made templates, filters, effects, and other kinds of elements to edit your image.
Also, you can use Unsplash to find auto-generated, high-quality images to share on your LinkedIn accounts.
Giphy is where you can generate high-quality GIF images for your auto-generated LinkedIn posts.
Step #6: The next station is the social media text generator. Thanks to OpenAI integration, you can create auto-generated social media descriptions, captions, texts, and all kinds of texts enriched by AI-generated hashtags, emojis, and other extras like grammar checks or translations.
You can define the style of your words, warmth, etc., on Circleboom Publish.
And, you can enrich your auto-generated LinkedIn posts with extras.
Step #7: Your post is ready with OpenAI.
You can easily add it to your LinkedIn post.
Step #8: You can also use Circleboom Publish’s native LinkedIn hashtag generator to find, create, and save relevant and popular hashtag groups for your auto-generated LinkedIn content.
You can find the best hashtags for your LinkedIn posts with a LinkedIn tag finder.
You can also schedule the first comments on LinkedIn posts in advance!
Step #9: Once your LinkedIn post is ready, you can share it immediately.
Or, you can schedule your LinkedIn content at the best times that provided by Circleboom.
Best times to post on LinkedIn 2023
As it differs from the other social media platforms, it is no surprise that the best day to post on LinkedIn is Tuesday through Thursday.
Many people think Monday is the best time to post on LinkedIn, but this is surely misleading information. Think about your ordinary Monday schedule. It is probably the most hectic day of the new week.
You have many to-dos on your list, many e-mails in your inbox waiting to be answered, and meetings to be attended.
All things considered, many professionals prefer to start the week offline to catch up with all these. So, it is not the best time to check their LinkedIn account, build new relationships, and engage with others.
Further, people may not want to be present on LinkedIn on Fridays due to various reasons. First of all, it is the end of the week; they possibly prefer to get things squared away before the weekend.
So, all the inputs together lead us to the best time to post on LinkedIn, Tuesday through Thursday during business hours. You should avoid posting on Mondays, Fridays, weekends, and outside of business hours.
Best time of day to post on LinkedIn
The best day of day to post on LinkedIn may give you an overall clue while preparing your social media calendar. More specifically, many statistics show us that the time of the day also matters.
We have already mentioned that you should be careful about business hours. Professionals tend to check their LinkedIn accounts during this time. If you want to achieve the highest engagement possible, we suggest you consider the facts below.
- Best time of the day to post on LinkedIn: Tuesday through Thursday, 9 am-noon
- Best days: Tuesday and Wednesday
- The worst time to post on LinkedIn: Weekends, sleeping hours (10 pm – 6 am), Mondays, and Fridays
Even though these statistics give us a general direction, don’t forget that the best time to post on LinkedIn depends on many other factors, such as your industry, special days and weekends, culture, etc.
So, it would be better if you could consider this guideline as a starting point. Then you can test the different suggested times to find out which one works best for your business.
Best time to post an article on LinkedIn
If you want to find the best time to post an article on LinkedIn, you should also consider your target audience. Different industry professionals tend to check LinkedIn during different periods.
So first, you need to identify the audience you want to reach with your article. Do you want to reach out to healthcare professionals? Or is your article about new software solutions you provide?
After determining your target audience, you can check the best time to post an article on LinkedIn according to your industry below.
- B2B Businesses – right before they start working, during lunch hours and breaks.
- B2C Businesses – between 11 am – 2 pm, especially during lunch break.
- Healthcare & Higher Education Professionals: between 10 am – 2 pm. So, mid-morning hours are suggested for higher engagement.
- Media and Software Companies – Mornings before the business hour starts, between 8 am – 10 am.
The key to a successful LinkedIn marketing strategy depends on various factors. And finding the best time to post on LinkedIn is one of them.
If you want to increase your brand awareness with the highest engagement possible, we suggest considering the guideline we have prepared for you. Keep in mind that all businesses are unique, with different audiences.
So, it would be better if you tried different suggested timings to find the best time to post on LinkedIn for your industry.
Circleboom Publish provides user-specific best times to post and schedule LinkedIn posts for multiple accounts at affordable prices.