AI tools for Google My Business have emerged as invaluable allies because it's easy to feel overwhelmed while managing a single Google Business Profile in deep, let alone managing multiple Google Business Profiles.
You have 20 accounts? Manage them at once!
Circleboom enables business owners to manage multiple Google Business accounts in one dashboard!
You need to craft engaging posts, keep your profile updated, and respond to reviews (bad reviews as well as positive ones).
Luckily, the AI tools for Google Business I'll mention below offer innovative solutions to manage and optimize GMB profiles efficiently.
Best AI Tools for Google My Business
| Tool | Capterra Score | G2 Score | Free Tier / Trial |
|---|---|---|---|
| Circleboom Publish | 4.8 | 4.5 | Yes |
| Recurpost | 4.7 | 4.3 | Yes |
| SocialBu | 4.4 | 4.6 | Yes |
| eClincher | 4.7 | 4.6 | Yes |
| Hookle | 4.5 | 4.3 | Yes |
| Synup | 4.5 | 4.5 | Yes |
| SocialPilot | 4.4 | 4.5 | Yes |
| Buffer | 4.5 | 4.3 | Yes |
| Predis.ai | 4.7 | 4.8 | No |
| Postly | 4.4 | 4.7 | Yes |
| Local Falcon | Not enough data | 4.7 | Yes |
| SOCI | 4.5 | 4.5 | No |
| Localo | Not enough data | 4.9 | Yes |
| ProfilePro | N/A | N/A | Yes |
| OneUp | 4.8 | 4.3 | Yes |
| Birdeye | 4.7 | 4.8 | No |
| Brightlocal | 4.8 | 4.6 | Yes |
| DYNΕ | 5.0 | Not enough data | No |
| Business Profile Manager | N/A | Not enough data | Yes |
Let's delve into the details of each one of them.
The Editor's Choice: Circleboom Publish
As an AI-powered social media tool for multiple accounts on
Circleboom Publish goes beyond basic scheduling. It lets you create, design, and automate your Google My Business posts.
Circleboom Publish
Circleboom supports Twitter, Facebook, Instagram, Pinterest, LinkedIn, Google Business Profile, YouTube and TikTok (soon).
Here are some of its features in a nutshell:
- First thing first: Thanks to Circleboom's OpenAI integration, users can generate captions for many different post types, set the tone of voice, add emojis, and even translate existing content.
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- Its scheduler can be used for the most basic Google Business Profile posts as well as Offer and Event posts, including CTA buttons such as "Call Now" added to them.
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- It also has built-in Canva with ready-made post templates to help with the design of any post, both manually or by choosing from ready-made post templates. Furthermore, it lets users access stock libraries of Unsplash and Giphy, and even their own Google Photos, all on one dashboard.
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- When it comes to content, it helps you automate your Google My Business posts by letting you queue your posts, or even connect them with RSS feeds to post any updates on your website or blog directly on your Google Business Profile.
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- Scheduling comes with many different options where you can either manually set a posting calendar or stick with the best times to post on Google My Business automatically given to you.
Pricing of Circleboom Publish
- Pro: $29,99 / month (corresponds to $24,99 / month when paid annually)
- Premium: $44,99 / month (corresponds to $34,99 / month when paid annually)
- Business: $89,99 / month (corresponds to $79,99 / month when paid annually)
- Enterprise: $249,99 / month (corresponds to $209,99 / month when paid annually)
- A 14-day free trial is available on Premium, Business, and Enterprise plans.
Circleboom is ideal for small businesses, agencies, NGOs, and even corporations. Its many different pricing tiers make it affordable for all budgets.
Downsides of Circleboom Publish
- Learning complexity due to the high number of features.
- Not a comprehensive local SEO tool.
Circleboom Ratings
- Capterra Score: 4.8 out of 5 stars
- G2 Score: 4.5 out of 5 stars
RecurPost
Recurpost mainly focuses on post scheduling and takes the guesswork out of content creation. But when it comes to managing your Google Business Profile, it also offers post analytics to help you see what works and what doesn't.
Rare to be found, its AI engine helps both with texts (ChatGPT integration) and visuals. So you can create an entire GMB post without using any creative skills and completely relying on AI.
Pricing of RecurPost
- No free plan.
- Paid plans start at $25/month (limited to 5 social profiles and 20 daily posts per profile).
- A 14-day free trial is also offered.
Downsides of RecurPost
- A slight learning curve for the interface might be needed, especially when navigating advanced features like custom post types.
- Some users seem to have experienced issues with notification of disconnections.
RecurPost Ratings
- Capterra Score: 4.7 out of 5 stars
- G2 Score: 4.3 out of 5 stars
SocialBu
SocialBu integrates seamlessly with your Google Business Profile, but it isn't just for Google My Business. It allows you to manage your accounts from many different social media channels from one central hub.
The AI features help in a few areas:
- Caption generation,
- Post suggestions based on existing content, and
- Content curation.
Pricing of SocialBu
- A free plan is there with limited features (2 social media accounts on 3 platforms and 40 posts a month).
- Paid plans start at $19/month.
- A free trial is also offered.
Downsides of SocialBu
- The free plan is limited.
- Some users report that the AI suggestions can be a bit hit-or-miss, especially for very niche businesses.
SocialBu Ratings
- Capterra Score: 4.4 out of 5 stars
- G2 Score: 4.6 out of 5 stars
eClincher
Known as the first social media tool to integrate Google Business Profile, eClincher is another multi-platform social media management tool. It has a diverse range of features including post publishing, social listening, viewing analytics, and even working on SEO. When it comes to Google My Business, it can be used to schedule posts and analyze review sentiment to understand customer feedback.
Its AI-powered features include;
- Post optimization (ensuring your content is tailored for maximum reach),
- Competitor insights (helping you stay ahead of the curve),
- Predictive analysis, and
- Content curation.
Pricing of eClincher
- No free plan.
- Paid plans start at $65/month (limited to 10 profiles), but it lacks the AI features!
- The cheapest plan offering the AI features is $175/month.
- A 14-day trial is also offered.
- If you want local SEO, it's an extra $50/month.
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Downsides of eClincher
- The dashboard is not as aesthetically pleasing as other platforms, and it can be intimidating for new users.
- Too pricy for smaller businesses or those just starting out with GBP management.
eClincher Ratings
- Capterra Score: 4.7 out of 5 stars
- G2 Score: 4.6 out of 5 stars
Hookle
Hookle helps you manage your social accounts across various platforms, including Google My Business. Like many other scheduling tools, it lets you create and schedule posts on your Google Business Profile.
Its AI;
- Gives content ideas,
- Helps with caption generation, and
- Provides image suggestions.
Pricing of Hookle
- The free plan comes with limited features (3 social media accounts and other post limitations),
- Paid plans start at $10/month.
- Offers a 14-day free trial.
Downsides of Hookle
- Some users have experienced issues with scheduled posts being deleted and posts failing to publish.
Hookle Ratings
- Capterra Score: 4.5 out of 5 stars
- G2 Score: 4.3 out of 5 stars
Synup
Synup actually offers tools both for scheduling GMB posts and working on your local SEO. It also helps with your online reputation, campaigns, and much more.
Its AI features include;
- Post generation,
- Offering post ideas based on the activity of the competitors, and
- Responding to reviews.
Pricing of Synup
- No free plan.
- A 14-day free trial for the local SEO tool and a 30-day free trial for the social media management tool are both available.
- Paid plans start at $15/month for local SEO and $29/month for social media.
Downsides of Synup
- Fragmented services making the customer pay for two different tools.
- Very limited features on the lowest-tier plans.
Synup Ratings
- Capterra Score: 4.5 out of 5 stars
- G2 Score: 4.5 out of 5 stars
SocialPilot
SocialPilot is a social media management tool that offers features for scheduling posts, including for your Google Business Profile.
While social media scheduling is its core function, SocialPilot incorporates an AI assistant to help you with your captions.
Pricing of SocialPilot
- No free plan.
- Paid plans start at $30/month (limited to 10 social profiles).
- Offers a 14-day free trial.
Downsides of SocialPilot
- Lacks the in-depth AI features of some dedicated GBP management tools, with a stronger focus on social media management as a whole.
SocialPilot Ratings
- Capterra Score: 4.4 out of 5 stars
- G2 Score: 4.5 out of 5 stars
Buffer
While primarily a social media scheduling tool, Buffer integrates with Google My Business and offers a basic AI-assistant to help you with your captions.
And like many other Google My Business schedulers, it allows you to schedule offers and events, add CTA buttons and destination links, use images, etc.
Pricing of Buffer
- The free plan comes with limited features (3 social media accounts, 10 posts per channel per month)
- Paid plans start at $6/month per channel.
- A 14-day free trial is available.
Downsides of Buffer
- Limited AI functions.
- May become too pricy if you're operating on multiple channels.
Buffer Ratings
- Capterra Score: 4.5 out of 5 stars
- G2 Score: 4.3 out of 5 stars
Predis.ai
Predis.ai is a versatile AI-powered platform that may help you with many different needs as it offers a range of features to enhance your social media presence.
When it comes to utilizing AI, it provides content generation as well as the built-in opportunity to chat with AI regarding your needs.
Pricing of Predis.ai
- There is a free plan, but with limited features (such as 5 social media accounts, Predis.ai watermark at your posts, etc.)
- Paid plans start at $32/month, but even they have limitations.
Downsides of Predis.ai
Users have reported issues such as:
- Content generation mixing languages,
- Lack of customer service, and
- Complexity in scheduling posts with specific requirements.
Predis.ai Ratings
- Capterra Score: 4.7 out of 5 stars
- G2 Score: 4.8 out of 5 stars
Postly
Postly is another social media management tool that offers content creation and scheduling across multiple platforms, including Google My Business.
The AI integration of Postly is tailored to work for;
- Post ideas,
- Captions,
- CTAs, and
- Even entire articles.
Pricing of Postly
- The free plan comes with limited features (2 social media accounts, 10 posts per month),
- Paid plans start at $30/month.
- A 7-day free trial is also available.
Downsides of Postly
- Some users report that the content suggestions can be a bit generic at times, especially for highly specialized businesses.
Postly Ratings
- Capterra Score: 4.4 out of 5 stars
- G2 Score: 4.7 out of 5 stars
Local Falcon
With a strong feature set, Local Falcon can be counted among the comprehensive local SEO and monitoring tools.
With its AI also focusing on local SEO, it;
- Generates your local SEO report,
- Interprets and turns data into improvement suggestions, and
- Identify local competitors.
Pricing of Local Falcon
- No free plan.
- Paid plans start at $25/month.
- A free trial is also available.
Downsides of Local Falcon
- Too many details for a starter.
- Charging credits for every single action.
Local Falcon Ratings
- Capterra Score: Not enough reviews to determine the score.
- G2 Score: 4.7 out of 5 stars
SOCi
SOCi is an all-in-one local marketing platform that positions itself as the "CoMarketing Cloud." It offers a comprehensive suite of features for managing your Google Business Profile with content creation and local SEO optimization features.
It also has a comprehensive AI which;
- Suggests engaging content ideas tailored to your local audience,
- Helps with sentiment analysis to understand customer feedback in reviews, and
- Optimize your GBP profile for local search.
Pricing of SOCi
- Not transparent as it relies on custom quotes based on features needed.
Downsides of SOCi
- It is not ideal for small businesses that are after local SEO.
SOCi Ratings
- Capterra Score: 4.5 out of 5 stars
- G2 Score: 4.5 out of 5 stars
Localo (Formerly Surfer Local)
Localo defines itself as "a comprehensive local SEO tool for your Google Business Profile" with its features of monitoring, posting, creating citations, and more.
The tool uses AI to;
- Respond to Google reviews,
- Generate content for your GMB posts, and
- Interpret the activity of your competitors to come up with suggestions.
Pricing of Localo
- Free plan available.
- Paid plans start at $29/month per location.
- The free trial allows you to test the core features before committing to a paid plan.
Downsides of Localo
- Becomes costly if you're managing multiple Google Business Profiles.
- Only offers a single plan for annual billing.
Localo Ratings
- Capterra Score: Not enough reviews to determine the score.
- G2 Score: 4.9 out of 5 stars
ProfilePro by Merchynt
ProfilePro is actually a browser extension for Google Chrome that focuses on optimizing your Google Business Profile for local SEO. While not as comprehensive as some dedicated AI tools, it can still be a valuable asset for businesses.
Its AI-powered features help with;
- Writing texts for your business description and your GMB posts,
- Responding to the Google reviews, and
- Image generation.
Pricing of ProfilePro
- A free plan is available but with great limitations.
- There is only one paid plan, which is $9/month, with no limitations other than the number of Google Business Profiles managed.
Downsides of ProfilePro
- Only a browser extension, no web apps or mobile apps.
- Not suitable for managing multiple Google Business Profiles.
- Even the FAQs address possible issues with the product, and the main advice is to "refresh the browser".
ProfilePro Ratings
- Capterra Score: N/A
- G2 Score: N/A
OneUp
OneUp isn't strictly an AI-powered tool, but it excels at what it does: scheduling posts across multiple platforms, including Google My Business. It offers a user-friendly interface and robust scheduling options, making it easy to plan your content calendar in advance.
Its AI features include;
- Creating AI-generated images,
- Auto-generating captions, and
- Auto-generating replies to Google My Business reviews.
Pricing of OneUp
- No free plan.
- Paid plans start at $36/month (limited to 3 social profiles).
- Offers a 7-day free trial.
Downsides of OneUp
- The number of social accounts to be connected are very limited, even on a paid plan.
OneUp Ratings
- Capterra Score: 4.8 out of 5 stars
- G2 Score: 4.3 out of 5 stars
Birdeye
Birdeye seems like a huge platform where you get to manage social media posts, reviews, and even listings.
It also boasts to leverage AI to craft texts and images for your social media posts. The reason why I'm writing like this is that they don't publicly share a feature or price list where you can transparently see what is offered and what is not.
I got the impression that they're either doing everything tailor-made or a bit shady (no offense, Birdeye!)
Pricing of Birdeye
Custom quotes based on features needed. This can be a drawback for businesses on a tight budget, as it's difficult to compare pricing upfront with other tools.
Downsides of Birdeye
- Non-transparent pricing.
- Some users report a complex interface.
Birdeye Ratings
- Capterra Score: 4.7 out of 5 stars
- G2 Score: 4.8 out of 5 stars
Brightlocal
Brightlocal is a comprehensive SEO platform that offers a suite of tools, including features that can be informed by AI.
While it might not have dedicated AI-powered content creation or sentiment analysis functionalities like some other options, Brightlocal uses AI to analyze competitor data and research keywords. This data can then be used to optimize your Google Business Profile for better local search ranking.
Pricing of Brightlocal
- No free plan.
- Paid plans start at $39/month.
- Offers a 14-day free trial.
- You can go for only the citation builder for $2/site.
- Active sync and GMB post scheduler is offered at $50/month.
Downsides of Brightlocal
- Not completely an AI-tool.
- Complicated pricing.
- Slow report generation.
Brightlocal Ratings
- Capterra Score: 4.8 out of 5 stars
- G2 Score: 4.6 out of 5 stars
DYNE App
DYNE App is a comprehensive tool that specializes in restaurant marketing management. And among many of its integrations, takes place the topic of this article: Your Google Business Profile.
DYNE boasts to use AI for;
- Interpreting the analytics,
- Generating event-based campaigns, and
- Forecasting demand.
Pricing of Dyne
Dyne App’s pricing is not explicitly listed. They seem to offer a dynamic pricing model, just like their feature which offers the restaurants to proceed with dynamic prices towards the customers.
Downsides of Dyne
- Limited area of use.
- Opaque pricing.
Dyne Ratings
- Capterra Score: 5 out of 5 stars (only 1 review)
- G2 Score: Not enough reviews to determine the score.
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Business Profile Manager by InfoTalks
Business Profile Manager is actually an Android app that helps you manage your Google Business Profile listings across multiple locations with several features including scheduling your Google Business Profile posts.
It offers some nice AI features, like auto-replying to Google Reviews and building web citations. But the pricing part is a bit weird.
Pricing of Business Profile Manager
- There is a free plan but with great limitations.
- Paid plans start at $20/month per channel, but if you want to pay in INR instead of USD, then it turns out to be ₹200, which is roughly $2.50!
Downsides of Business Profile Manager
- Inconsistent pricing.
- Outdated and non-professional dashboard.
- Even the paid plans have scheduling limitations.
- Only an Android app is there, and no web app is available.
Business Profile Manager Ratings
- Capterra Score: N/A
- G2 Score: Not enough reviews to determine the score.
Remember, the right tool is out there!
This whirlwind tour of AI-powered Google My Business tools equips you with valuable insights to choose the perfect companion for your Google Business Profile. As you can see, there's a wealth of options available, each with its own strengths and weaknesses.
I tried to cover tools for various needs, from scheduling and content creation to reputation management and local SEO optimization. By considering your specific requirements and budget, you can find the AI assistant that empowers you to streamline your GMB management and free up your time to focus on what matters most – building relationships with your customers and growing your business!
If you're a beginner, you may find these articles helpful:
Kevin O. Frank
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